Affiliate Marketing: Leveraging Partnerships for Revenue Growth

Affiliate marketing is a performance-based strategy where businesses reward affiliates for driving traffic or sales through their referral links. Affiliates promote products or services on their websites, blogs, or social media platforms, earning a commission on successful conversions. This model allows businesses to expand their reach while affiliates generate income by recommending relevant offerings to their audiences. It's a cost-effective way to scale marketing efforts and build mutually beneficial partnerships.